Private Label Rights – 3 Ways to Develop New Graphics For Your PLR Project

So, you’ve bought a product to which you have unrestricted private label rights. Of course you’ve checked to make sure you actually do have unrestricted rights and you’ve already read or listened to the content to make sure it really is a salable product, haven’t you?

All internet gurus say you need to make some changes in the original product to make it your own, but where do you start? The easiest way to answer this question is to look at your sales page as your potential customer will see it. And, if you’re like most people, the first think you see are the page’s graphics — including the header and the picture of the actual product. If your potential customer has seen the graphics before (he may have even downloaded the old product), he will probably move on to some other website. Your job is to sell him your new improved product, but he won’t be interested if he’s already downloaded it earlier or decided it wasn’t worth his time or money.

So one of the first things you should do is look at the graphics that came with your product and figure out how to make them fresh and new. Here are three alternative ways to get started on this process.

1. You can create your own graphics if you have some graphics skills. Several different software packages are available in the market — both commercial and free downloads — which will help you develop your new product graphics; some of them include tutorial sections to help you get started. Doing your own graphics is an advantage since you don’t have to wait for several days or weeks to get the finished package. You can create your graphics on your own timetable.

If you are unable to come up with your own design, don’t worry because there are ready-made templates available online which you can edit. Using Google or some other search engine, search for “e-book cover software.” Just a word of caution, though. When you do your search online, make sure that you inspect the quality and the level of the graphics. If they are pixelated or blurry when the image is enlarged, then search for another one. You have to remember that customers judge a book by its cover and a poorly created e-book cover can be an immediate turn-off. You don’t want your product to be tagged as second rate just because the e-book cover doesn’t look professional.

2. You can hire an online freelancer or a design service to create your graphics if you don’t have the skills or time to create your own. It may take you some trial and error and time to make sure you outsource this part of your project to someone you trust, but you will probably find that the extra dollars you spend are worth it. To find such a person or service, use Google to search for “online freelancer” or “ebook cover designer.” You should find relevant websites on the first 10 pages.

To help you pick the right one, look at his own website. His website is usually his own work, which he may use as his “portfolio” or “gallery.” Some designers add testimonials to show proof of the quality of their work. Read these carefully too. A good designer will always try to work things out to your specifications and he or she should welcome your ideas as well because your input will help the hired person to formulate a better idea for your website graphics. Don’t forget that you should work things out within your budget. Designer rates will be a big factor in hiring one.

3. If you don’t have graphics skills and you also don’t intend to hire a designer, as a last resort, you can search for ready-made templates. Never forget to edit the templates you choose for your cover because chances are, other internet marketers will have chosen these online templates too. Just by making some changes, you are already ahead of the game.

5 Steps to Success in the Private Labeled Bottled Water Business – Affiliate Program Success

The private label bottled drinking water is a growth industry with double digit growth and profit opportunities for the entrepreneur. But like most opportunities care must be taken to seek out and exploit the most profitable niche in the market.

A recent market study examined the growth and potential of the market for bottled water and concluded:

“The bottled water industry grew about 10% in 2005, while carbonated soft drinks revenue is essentially flat,” says Gary Hemphill, marketing director of BMC. “There are a couple of things driving the market–sure, people like to have a tap water substitution, but it’s really driven by people’s demands for a healthier alternative to the wide array of beverages on the market.”

Private label water is the fastest growing segment of the overall bottled water market and its future growth is considered by many to be “explosive”. .
Private label water combines the purity of refreshing drinking water with consumable advertising that is designed to an individual customer’s specification. The water is popular and the branding message, if designed properly, serves to promote business.

Almost every company in the United States can benefit from private label water with a custom branding message. The opportunities are huge, the market is largely untapped and the private label product is viewed by customers as a cost effective, power way to promote a brand message.

The bottled water industry consists of a number of interrelated parts including research and development, manufacturing, marketing and sales. Much of the business model however, requires significant amounts of capital and has high barriers to entry for most entrepreneurs.

Nevertheless, with the advent of the internet and e-commerce, an aggressive sales focused entrepreneur can develop a substantial profitable private label business through affiliate programs .

What Are Affiliate Programs?

Affiliate programs are revenue sharing programs between an entrepreneur and a company that manufactures and sells a product or service. Affiliates are rewarded with referral payments for sending customers to the manufacturer’s Web site. The process works as follows:

The affiliate place links on its site to a particular manufacturer’s Web site.

o When a visitor clicks on the link and makes a purchase the affiliate earns a referral fee that is a percentage of the total sale.

o The best manufacturer sites have automatic payment mechanisms and real time accounting.

But an efficient affiliate site requires planning and work. Many affiliates believe they will be able to just put up a Web site, establish some affiliate links and sit back and wait for streams of cash to start coming in. Care must be taken however to be truly successful. Consider the following:

o What type of Web site should you have to make money through affiliate programs?

o What are the best programs for your site?

o How will you effectively market your site and the underlying product?

o How can you find niche markets?

Similar to other facets of developing a home business, careful planning is needed to map out a profitable strategy for building a home based business using affiliate programs – a strategy that will allow you to build income through content in a sustainable, month after month way.

The issue is – what are the steps required to develop an income producing web site using affiliate programs that generate consistent, substantial revenue?

Tip Number 1: Align With a Manufacturer That Produces A Quality Product With Unique Features and Manages a Robust Affiliate Program.

As any good sales person will tell you, a high quality product is mandatory for sales success. Look for a company that manufactures (resellers add little value) a quality product that is recognized as different in the marketplace. There are many types of water in the market but purified water is clearly recognized as the highest quality.

After identifying a manufacturer with a quality product offering, chose one with a robust, profitable affiliate program. This should include at a minimum:

o commitment to affiliate success

o commission plans that are substantial

o a website that allows for easy ordering and accrual and payment of commissions

o support for marketing, selling and booking of orders

Tip Number 2: Identify a Niche Market and Create a Plan to Penetrate That Niche Deeply

Avoid the tendency to mass market and “shoot at the flock”. Mass marketing is beyod the scope of most companies and entrepreneurs. There are many profitable niche markets that have significant growth potential. Identify a niche market, understand the buying patterns of that niche and penetrate the market. It takes time and work but done right this effort is very profitable.

Some examples of niche markets: hotels (small and large), health spas, golf courses, gyms, car dealerships, organizations and health clubs to name a few. Almost any organization is interested in promoting their brand and brand message in a cost effective way.

Tip Number 3: Create an Eye Catching Website With a link to The Manufacturer

One of the advantages of an affiliate program is that profitable business can be developed with only a nominal investment. Given today’s technical level of internet development expertise, creation of an attractive web site is easy and cost effective. The critical part of the website however is the creation of a focused message presented in an attractive manner.

Following the creation of the site, establish a banner link with the chosen manufacturing partner that will direct affiliate inquires to the site for order creation and booking of the affiliate commission.

The manufacturer’s site must be able to design and produce labels, provide powerful e-commerce facilities for order booking and shipment and include a facility for the booking and payment of commissions to the affiliate.

Tip Number 4: Create and Implement a Sales Strategy

A clear sales strategy is the most effective path to success and profits in the private label business. Identify in writing the target niche, strategy to penetrate that niche, buying patterns, target prospects and communication material (sales collateral) and tactics to sell targeted prospects. Then implement the strategy in an organized manner and make adjustments to the strategy as conditions change. Remember the old sales adage “Always Be Closing”.

Tip Number 5: Follow Up on All Orders and Provide Feedback to Customers

As part of any effective sales effort, follow up and feedback with and to customers is critical to maintaining good customer service and obtaining repeat orders. One of the most powerful aspects of private label water sales is that happy customers tend to be repeat customers. Creation of a long customer list with satisfied customers will generate a steady stream of repeat orders and significant cash flow.

Profiting From Private Label Rights Articles – A Q & A Session

What are Private Label Rights Articles? Private label rights articles are essentially articles for anyone to use. These articles are sometimes offered free of charge or for a minimal fee, depending on your download source. Private label rights articles, also known as PLR, are articles that have no ties to any one specific person, which means the original author has released any copyright claims they might have.

What can I do with Private Label Rights Articles?

You can do anything you wish with PLR articles. You can leave them “as is” and post them on your own website or blogs. You can also rewrite them, which are highly recommended, and use them for article directories, websites, or blogs. The choice is yours; you are free to do whatever you want with these articles. Below are some other ways you can use PLR articles:

o In E-Courses

o In E-Books

o Newsletters

o Training Manuals

There are many different things you can do with PLR articles, the choice is yours.

What Can’t I Do with Private Label Rights Articles?

When it comes to PLR articles, there are not many restrictions. There are a few however. You cannot stake any type of copyright claim on these articles. In other words, if someone else has the same content on his or her own website, which is extremely likely, you do not have any copyright claim to the article.

Also, while it is not an absolutely “can’t”, you may have trouble listing the PLR articles in any directories. The reason behind this is that, as mentioned above, many people will likely have access to the same articles, which will mean duplicate content. Duplicate content is not allowed in any directories.

What types of people use Private Label Right’s articles?

Many different people use PLR articles. For example, an ecommerce store might use articles for website content. A blog owner might use PLR articles to make blog posts. Business minded or traffic minded people have a great need for web content, which can increase awareness and boost traffic if used in the right manner.

How can I profit with Private Label Rights Articles?

The key to profiting from PLR articles is to make the best use possible out of them. PLR articles can be extremely profitable in many different ways.

Here are some ways to profit from PLR articles:

o Combine the articles into an e-Book – You can use PLR articles in any way you see fit, which includes creating an e-Book and selling the e-Book as your own.

o Create an E-Course – Many people create e-courses as a way to boost sales and traffic via email. You would basically set up an auto-responder series, add your contact information to the article, which includes your website and company excerpt, and send to everyone on your opt-in list.

o Article Directories – Gain traffic and back links by rewriting or changing up the article dramatically and submitting to article directories. With your resource box at the end of the article, readers will see this and click on the links you provide.

o Blogs – Many people use blogs as a catch all for website traffic. Here they provide helpful information to their visitors and direct them to visit the sales website for all their needs.

Overall, traffic equals sales, sales equals’ profit. If you can get traffic to your website, you will find that the sales increase dramatically, which in turn means your profit increases dramatically.

Tips to Making Private Label Rights Articles Work for You

First, you want to make sure to avoid any duplicate content. Search engines and article directories frown deeply upon duplicate content. Search engines will penalize or ban you from their results and article directories will refuse to list the article or any future articles from you. Therefore, make sure the content is fresh and if you have to, rewrite the article, making significant changes, to make it unique and fresh.

Secondly, you want to be sure the article is well written. Private label rights articles, though very helpful, are not well known for their quality. Therefore, you want to be sure to read through it, ensure that it is easy to use, as well as free from spelling and grammar errors. The goal of content is to provide valuable information to your potential customers and current customers to keep them coming back to you for all their needs.